Building the Right Foundation

I don’t think that I can hold off any longer about letting entrepreneurs know the real truth about what makes a business successful.  It’s the start of a new year and my deepest desire is to see entrepreneurs succeed.  To be successful in business requires effort and a willingness to go on a spiritual journey.  It requires planning, money, and most of all, the will to do what ever it takes.  If you can honestly say I’m not willing to risk everything, you’re not ready to be an entrepreneur.  My goal is to teach every person who wants to be an entrepreneur, how to build the right foundation.  Entrepreneurs who have the proper knowledge can withstand any kind of problem, which could cause other businesses to fail.

To be in the game of entrepreneurship, you have to understand how it’s played.  You have to constantly pay attention because the game changes as you grow your business, tax laws change, and the economy changes.

Are you ready for the games to begin?  You can master these concepts as long as you’re willing to do the work, play well with others, and be willing to learn from others.  In every case, there’s a foundation or the core part of the game that never changes. So here’s the basics or the core foundation to help you get off to a good start.

I like to equate a business to building a house.  We are going to build a house on a solid foundation where it can withstand any setback with minimal problems.

One of the biggest mistakes for entrepreneurs is to jump into a business without thinking through the process with the end goal in mind.  So in other words, how would your house look when it’s completely finished?

  1.   The conceptual planning and research stage.  Having a good idea is good but having a great idea that sells, is even better.  So in this case, it would be your vision of your home with usable and workable space.  There are so many other factors to consider as well but to give you an general idea, it will get you pointed in the right direction.  In this stage,  you would be looking at your product and how much would it be in demand.  Who are you selling to or who is your target market?   You need to research your competition, and understand your customer’s needs.
  2. Then next comes the planning stage where you set down  your criteria for your business or the blueprints of your home.  The next biggest mistake is to form your business entity without the end goal in mind and no consideration of how it will affect your personal income taxes.
  3. After the concept, it’s time to start hiring the professionals.  You need the professionals to help you build the dream.  If you’re building a good quality home,  you hire professionals; the architect, the general contractor, etc. unless you are qualified to do it yourself.  In the case of your business, you need your attorney, your CPA, and other professionals who will point you in the right direction.
  4. Now you’re finally ready to lay the foundation.  To be extra strong,  you want to add things to make the concrete stronger such as rhibar, or additives.  When you’re pouring the foundation in your business, you’re looking at your core values, how you want your business to be portrayed to the public.  The more core values you have in your business, the stronger the foundation.
  5. Next step is building the walls – you’re adding some final touches to your business like business cards, stationary, an office, etc.
  6. It’s finally taking shape so now we’re ready to fill the house with furniture or fill your business with clients.  You don’t go out and just buy any furniture to fill your house – you look for a theme, something that matches with your personality, your style, etc. You want to do the same with your clients.  Don’t just take anyone, you want them to be similar (that’s your target market).
  7. Now it’s time to add the little things that make the house nicer, warmer, more inviting.  It’s time to add more services or products for you client’s to continue to work with you.

If you notice, there are distinct stages to building the house.  These distinct stages in business will ensure that you have a strong foundation.

Part of the journey of entrepreneurship is learning about yourself.  You may come across things you didn’t anticipate and need to be dealt with, costs needs to be constantly checked to make sure you don’t run out of money.  As you evolve,  your business will evolve.  As I said earlier, these are the basic foundational things that will never change but how we build our home and decorate it is all up to you.

If you enjoyed the article, please share it with your entrepreneur friends.

To learn more about the foundations of a successful business visit me at


© 2016 | Crystal Clear Profits, Inc. | All Rights Reserved







Who is The Transformational CPA™?

An overview

I used to…never speak up about what I really wanted
I used to…not speak honestly about the truth to someone I really cared about, hoping they liked me
I used to…think that I had to run my business all by myself
I used to…believe what the media told people about abundance or the lack of

Then I met…a life coach; and started to change…the way I look at life and became a life coach myself to help my clients
Then I met…a friend who could honestly tell me the truth; and started to change…how I viewed peoples thoughts about me when they did it from a place of love
Then I met…business mentors I sought out to help me and believed in my vision; and I started to change…the way I look at other people in business as collaborators rather than competitors
Then I met…coaches who taught about abundance and really began to learn who God really is and the benefits of his love; and started to change…the way I look at my mindset and abundance

And little by little…I have better communication and relationships with my family, friends and clients
And little by little…I was able to intuitively tell if someone was telling me truth and direction from a place of love or evil
And little by little…I can support other people in their visions because I have a better understanding that relationships are the most important thing in our lives, and without them, we would die
And little by little…I’m in a state of consciousness that allows the abundance to flow, and have a heart of gratitude for every little thing that comes into my life

And now I’m…blessed because I have great people in my life
And now I’m…more compassionate because I genuinely care about people and help them face life’s challenges
And now I’m…changing the face of my accounting practice to be proactive with people in their finances
And now I’m…heading out to teach financial literacy to the masses

Can you imagine your life transformed?  Do you see how transformation takes time, a willingness to be vulnerable, love and acceptance of yourself and surround yourself with people who believe in you?

Would you care enough to be a part of a movement to help raise the consciousness of the planet or to transform your own life, through financial literacy?

Come and join me and see the benefits of how financial literacy can change your life!  Contact me at: or connect with me at one of the following:

facebook: Nancy Lee Ma


Linkedin: NancyLeeMa

© 2015 | Crystal Clear Profits, Inc. | All Rights Reserved